Ambassador Media Group - The Right Direction in Advertising
Ambassador Media Group - The Right Direction in Advertising
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Ambassador Media Group, Google Enter Strategic Relationship

NEW YORK, April 27 /Market Wire/-- Ambassador Media Group today announced a strategic alliance with search engine giant Google. The company, a New York based online advertising provider, continues to enhance its relationship with Google as an authorized reseller of the Google AdWords advertising program. Ambassador, founded 8 years ago and led by CEO Kathy Hipple, was and continues to be an early adopter of evolving online search technologies. The company was the first publisher to represent the Yahoo! Yellow Pages in the New York metropolitan sales market. In 2005, Ambassador Media Group launched a dedicated Internet division. The company developed a team to educate the marketplace on online search, leading to larger average orders. Consequently, Ambassador is the preferred interactive arm for many national agencies. "As a sales organization we recognize customer needs first, implementing technology predicated upon their feedback. This is different than many technology companies. Our team is composed of results-oriented sales executives who have an understanding of best advertising practices," said Sergio Alvarez, VP Internet Sales Ambassador’s Internet division focuses on generating consumer action – conversions –leading to phone calls, emails and other desired buyer behavior with respect to advertisers’ websites. This enables Ambassador to provide results, documented by previously unavailable business intelligence. "Our patent pending platform uses what we call Conversion Based Optimization™. It goes beyond the scope of currently run local campaigns and ferrets out the specific IP address that converted to a sale," said Hipple. While Ambassador enjoys tremendous success bringing profit based solutions to small and medium sized businesses, it is the company’s achievements in the agency and franchise sector that sets them apart. Their industry first budgeting and pre-planning tool enables them to quickly and accurately propose budgets for this sector. "The CMR community and agency world is in need of a turn key solution that interacts with all the search networks via one platform. Our search advertising management platform is just that," said Rick Oller, Ambassador’s CIO. Enhancing its relationship with Google, the new alliance enables Ambassador to continue offering the most up to date suite of products in the online search world. “Direct access to the Google AdWords team allows for faster identification of solutions and marketing opportunities for the company’s customers,” said Ron Trenka, Director of Advertising Technologies for Ambassador’s Internet promotions division. Ambassador is the first online company with a dedicated direct sales force selling paid search. The company’s mission is to bring to market solutions enhancing the placement of ads online and documenting them with reliable reporting mechanisms. Utilizing their own bidding algorithm and proprietary software, Ambassador is adept at understanding the local marketplace in addition to the needs of agencies and the publishing community that serve it.

CONTACT: Ara E. Chekmayan, Tactical Public Relations, +1-212-794-8757. ara@tacticalpr.com

SOURCE Ambassador Media Group LLC

Web Site: http://www.ambassadormediagroup.com

 

 

For More Information Contact:

Ara E. Chekmayan
Tactical Public Relations
212-794-8757
ara@tacticalpr.com

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